B.COM 3RD SEM ADVERTISING MEDIA BC-VOC (305)
Advertising media, types of media; print media, (news paper and magazines, pamphlets, posters, and brochures) electronic media (radio, television, audio-visuals, cassettes), other media (direc tmail, social media, outdoor media), their characteristics, merits and limitations, media scene in
India, Problems of reaching rural audience and markets, exhibitions and mela, press conference.
Media Planning, selection of media category, their reach, frequency and impact, cost and other factors influencing the choice of media.
Media scheduling.
India, Problems of reaching rural audience and markets, exhibitions and mela, press conference.
Media Planning, selection of media category, their reach, frequency and impact, cost and other factors influencing the choice of media.
Media scheduling.
B.COM I_Computer Applications in Business
Students will study computer terminology, hardware, and software related to the business
environment. The focus of this course is on business productivity and
professional behavior in computing, including word processing (as needed), spreadsheets,
databases, presentation graphics, and business-oriented utilization of the Internet.
B.COM III_AUDITING
Dear Learners
The course covers an introduction to audit, the need and importance of auditing, the planning of auditing, the auditing procedures. It focuses on a conceptual framework that is applied by audit professionals to assess, evaluate, and manage audit risks and evidence.
Happy Learning!!!
B.Com III_Cost Accounting
Welcome learners
The course on cost accounting intends to equip students with basic tools and techniques used by every form of business organisation in ascertainment and management of cost.
In today's rapidly developing and competitive world, it is utmost important for companies to identify the strategies for cost minimization. By completing this course, student will have in depth knowledge about the costs involved in each step of production of a product or while providing a service.
We hope that all of you will make the most of it.
Happy learning everyone!!!
The course on cost accounting intends to equip students with basic tools and techniques used by every form of business organisation in ascertainment and management of cost.
In today's rapidly developing and competitive world, it is utmost important for companies to identify the strategies for cost minimization. By completing this course, student will have in depth knowledge about the costs involved in each step of production of a product or while providing a service.
We hope that all of you will make the most of it.
Happy learning everyone!!!